MIA Label: OUR BRAND NEW VIDEO AND CASE HISTORY ARE ONLINE. THANK YOU EXPERT LESO
Leso Elettrodomestici – Expert Group – chose in 2018 MIA Label for its 6 consumer electronics stores in Veneto.
Our Platform is now active with more than 1700 devices. It actually helps changing the market perspectives: the customer needs to gain the main role in its purchasing process..
Results from their customers were visible soon: customer experience is improved, customer retention shows encouraging results.
What is MIA Label?
MIA Label is our Smart Label that goes beyond the limits of usual electronic labels.
In “static” mode our label shows the product datasheet, availability, prices, promotions and high definition pictures/videos about the product, but its innovative features are visible in “dynamic” mode: customer can interact with the label, evaluate alternatives browsing through product datasheets in the same product line by the same brand which are not available in store and buy the product directly.
“The way for innovation passes through the customer’s needs accomplishment. We know what our customer needs: he wants to purchase the perfect product, the one that really satisfies his needs. Wins had the right solution: MIA Label.
The smart label helped us to transform the in-store approach. A well-informed customer has a better customer experience, his customer retention strengthens.”
Here a short clip that shows all the potentials of MIA Label
And if you want to deepen your knowledge about MIA Label, display our case history .